Social Media Coordinator

Company: Visit Anaheim
Location: Anaheim
Posted on: June 24, 2022

Job Description:

Mission: impacting our communities and visitors through the power of travel.As a Social Media Coordinator, you'll develop Visit Anaheim's social content targeting leisure and business travelers to this top SoCal destination. -You'll be responsible for devising strategies to build and engage Visit Anaheim's social audience. -Your passion for everything social plus your entrepreneurial spirit will help drive Visit Anaheim's social reputation and impact.

• Reporting to the Social Media Manager, the Social Media Coordinator is charged with maintaining Visit Anaheim's brand voice across all Visit Anaheim social media channels while developing/incorporating innovative methods to grow the brand's presence. The Social Media Coordinator will work with the Communications team to ensure that Visit Anaheim's story will be consistently told through all company channels.Responsibilities will include but will not be limited to:Essential Functions:
• Create and post Visit Anaheim's day-to-day social media content, including developing original assets and copy.
• Identify, cultivate, and manage high-level relationships with bloggers, industry experts, content creators and influencers to increase brand awareness plus engagement.
• Maintain ongoing engagement across all social channels, interacting with business and leisure travelers.
• Create strategic content for multi-platform storytelling, present a point of view across digital and social channels.
• Work with the greater destination community and organization's partners to promote local and regional businesses.
• Measure and report on the impact of communications against overall business objectives.
• Report directly to partners and community stakeholders the success of their partnership as it relates to social media initiatives.
• Continually adopt new technologies such as the latest Instagram features, new social media apps, and other latest social media technologies.
• Analyze social media tools to identify trends, assess data, create insights, establish future key messages and provide value to clients plus manage third party platforms.
• Drive ideation and new methods of social media execution to keep team one-step ahead.
• Identify key topics fit for the Visit Anaheim blog. Create and manage the success of the content on this channel.
• Ability to demonstrate success in developing social strategies and their overall impact to the business' success.
• Other duties assigned by the Social Media Manager.
  

Keywords: Visit Anaheim, Anaheim , Social Media Coordinator, Advertising , Anaheim, California