Marketing Coordinator

Company: Robert Half
Location: Anaheim
Posted on: August 6, 2022

Job Description:

Primary Responsibilities:

• Develop and maintain campaign one-sheets/plans that communicate the strategic approach, target audience, KPIs, and opportunities across digital, social, and experiential channels.
• Support campaign execution with internal and external groups while managing milestones, timelines, and budgets.
• Follow up with internal and external partners to obtain assets, copy, messaging, and other deliverables.
• Produce campaign recaps for internal and external partners. Conduct post-campaign analysis (calculating metrics such as reach/impressions and ROI) with an eye towards optimization and share best practices. Required Qualifications:
  • 2+ years of experience in marketing, promotions, and/or advertising agency industry
  • Experience in client/account management and project management
  • Understanding of marketing techniques including digital, social, and experiential
  • Ability to adapt to rapidly shifting priorities in fast-paced environment
  • Strong sense of ownership and urgency
  • Demonstrated leadership ability
  • Strong analytical and strategic thinking skills
  • Team player
    Specific Skills Required:
    • Must be proficient in the full suite of Office/Mac software including Outlook, Keynote, PowerPoint, Word, and Excel
    • Must have basic skills and familiarity with Adobe Creative Cloud Suite, including Photoshop, Illustrator, In-Design, Premiere, and Media Encoder
    • Must have excellent verbal and written communication skills
    • Must be deadline driven, detail-oriented, and able to work additional hours as needed to meet deadlines and project deliverables

Keywords: Robert Half, Anaheim , Marketing Coordinator, Advertising , Anaheim, California