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PR Account Manager

Company: Beacon Communications
Location: Anaheim
Posted on: June 25, 2022

Job Description:

Beacon Communications, part of the Beacon Media Group, is a leading PR, marketing and communications agency specializing in the lifestyle, entertainment, toy and gaming spaces. We are well known for our best-in-class strategy and execution with kids, family, youth and millennial/fandom targeted programs across North America. From media relations, events and influencer marketing to social and digital media campaigns in partnership with our US media division, we are committed to finding creative ways to build buzz and engagement for those in the business of play.

We are looking for a great Account Manager to lead PR, marketing and communications initiatives for clients. Seeking candidates with big ideas, strong client management skills and proven experience working with a team to deliver fun and engaging clients campaigns.

THE ROLE:

  • Demonstrate strategic and tactical leadership as day-to-day account lead and primary client contact on client accounts
  • Plan, organize, present and execute PR and marketing activities designed to drive awareness and engagement for clients and client brands
  • Understand clients' brands, key messaging, marketing and communication objectives, be able to develop marketing plans and recommendations specific to their needs
  • Plan and run earned media/influencer relations programs; identify contacts and opportunities, build relationships, develop and deliver creative pitches, secure coverage/placement
  • Understand the media and competitive landscape and develop pitches accordingly
  • Seek and create unique media and promotional opportunities for clients
  • Write a full range of brand and corporate communications materials, including press releases, fact sheets, pitch decks, award entries, backgrounders, bios, blogs, social content, client communication and reporting
  • Coordinate media, trade show and promotional events; some travel may be required
  • Conduct media monitoring, social listening, community and competitive reviews
  • Mentor and manage junior staff, ensuring clear direction, delegation and prioritization of responsibilities and tasks
  • Project manage tasks and timelines across multiple departments - social, digital, creative
  • Report status and updates to clients and agency management regularly
  • Lead client calls, establish objectives, manage workflow, deadlines, deliverables and monthly reporting
  • Other duties as required
    This is a remote position with occasional in-office meetings in Los Angeles office.
    Key Criteria- 3-5 years public relations experience, agency experience is preferred.- Experience managing/supervising junior account team staff- Excellent in media relations, social media, writing and client management skills- Highly organized, able to prioritize and move things along quickly- Strong written and verbal communication skills- A leader and a team player- Creative, thoughtful, enthusiastic, like to win- Able to lead concurrent projects of varying size and complexity across multiple teams- Strong grasp and creative use of social media channels & digital media to engage and support efforts- Passion and pride in what you do, always striving to learn and do more- Interest in toys, gaming, entertainment and youth and fun!



    About The Company:With offices in Toronto, NJ, and Los Angeles, Beacon Communications as part of Beacon Media Group is a leading agency delivering 360-degree marketing expertise and execution with in-house teams driving successful programs encompassing PR, social, digital, creative, and paid media for clients in the toy, game, entertainment, and lifestyle consumer products sectors.We value a creative and collaborative team environment and strive to help team members learn, grow and do great things together. We recognize and reward hard work and achievement, regularly offering advancement opportunities and promotion. We offer full benefits, social activities, professional development opportunities, occasional travel, and much more. For more information on the company, our work and clients, visit beaconmediagrp.com

Keywords: Beacon Communications, Anaheim , PR Account Manager, Executive , Anaheim, California

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