Social Strategist Lead
Company: 24 Seven Talent
Posted on: August 1, 2022
Our client, a leader in the e-gaming space, is looking for a
Social Strategist Lead for a 6 Month assignment.
As the Global Social Strategy Lead reporting to the Director of
Social, you will work with the Marketing Team to develop social
strategies and implement marketing campaigns that improve
user/fans/player experience and engagement.
Responsibilities:- Develop and lead social media strategies and
content for products, campaigns, and programs, collaborating with
the global and international social teams for amplification and
localization.- Work across Brand, Creative, PR, Influencer,
Community, and regional teams to champion player-first ideas and
build globally integrated experiences.- Help build a connection
with existing players and potential new players, both with organic
and paid strategies, and propose new ways to engage with them.-
Develop goals and performance metrics for campaigns, monitor to
understand effectiveness of strategy and creative, and make
recommendations for continuous improvement.- Support global
marketing and social channels including copywriting, publishing,
and managing social communities with a player-first mindset.-
Propose and create process and workflows to grow the social
audience and cultural influence.
Required Qualifications:- 5+ years' experience working in social
media and digital marketing.- Proficient in all relevant social
media platforms around the world (Twitter, Instagram, TikTok,
YouTube, Reddit, Twitch, and Facebook just to name a few) and tools
(such as Sprinklr).- A proven track record of growing healthy
fandoms, generating social buzz, and delivering on engagement
Keywords: 24 Seven Talent, Anaheim , Social Strategist Lead, Other , Anaheim, California
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